“…retailers find that the more channels their customers use, the more they spend. M&S says shoppers who shop on its website as well in its stores spend four times as much; throw smartphones into the mix and they spend eight times as much.” Source: The Guardian (via @PSFK) Image: A model recommends

“…retailers find that the more channels their customers use, the more they spend. M&S says shoppers who shop on its website as well in its stores spend four times as much; throw smartphones into the mix and they spend eight times as much.” Source: The Guardian (via @PSFK) Image: A model recommends